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Chicago White Sox

Updating the official lettering for the Chicago White Sox – marking the teams first update since 1990. The typeface was part of an identity upgrade debuted during the 2019 MLB Players' Weekend. 

Client: Chicago White Sox.  Partner: CONTINO.  Role: Typesetting.

cws09
"South Side Script" custom display font for usage on scoreboards, digital and other media.
hb-white@2k